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Tokyo, October 23, 2019 – MITSUBISHI MOTORS CORPORATION (MMC) today unveiled the MI-TECH CONCEPT* small-sized electrified SUV concept car, MI-TECH CONCEPT at Tokyo Motor Show 2019. Takao Kato, chief executive officer, MMC, and Ashwani Gupta, chief operating officer, MMC, presented those vehicles at the press conference and explained MMC's electrification strategy. "We are dedicated to electrification technology, particularly plug-in hybrids (PHEVs)," Kato said. "We will be expanding our lineup of electrified vehicles by delivering more variations and leveraging the diverse electrification technology in the alliance to make MMC the leader in the PHEV category going forward." 1.  Overview of MI-TECH CONCEPT The MI-TECH CONCEPT was built to be "small plug-in hybrid electric SUV that delivers unparalleled driving pleasure and confidence over all terrain in light and wind." This concept car embodies the MMC brand statement "Drive Your Am...

World Premieres for MI-TECH CONCEPT - the electrified SUV Concept Car Super Height K-Wagon Concept - the new K-Car concept Tokyo, October 3 2019 –MITSUBISHI MOTORS CORPORATION (MMC) is giving two concept cars its global premiere at the 46th Tokyo Motor Show 2019: the MI-TECH CONCEPT *1 - small electrified SUV; and the Super Height K-Wagon Concept - new K-car concept. The Tokyo Motor Show opens to the public from October 24 to November 4, and these two concept cars will be exhibited at the Tokyo Big Sight .   Other exhibits on the MMC booth will be the MITSUBISHI ENGELBERG TOURER*2 – the mid-size electrified SUV concept, which was unveiled at the Geneva International Motor Show in March 2019 and giving its Japan debut this time; Outlander PHEV plug-in hybrid electric SUV; Eclipse Cross crossover SUV; Delica D:5 – the minivan; eK Cross – the K height wagon and other key models sold in Japan.   MI-TECH Concept Super Height K-Wagon   1. MI-TECH CON...

Tokyo, September 18, 2019 – MITSUBISHI MOTORS CORPORATION (MMC) will make its small plug-in hybrid electric SUV concept car world debut at the 46th Tokyo Motor Show 2019, which opens its doors to the public from October 24 to November 4 , 2019. Embodying the values of MMC's brand message "Drive your Ambition"*1, the small electric SUV concept car pulls together the company's electrification and all-wheel drive control expertise and technologies. Under the concept of "An electric SUV that delivers unparalleled driving pleasure and confidence over all terrain in light and wind", MMC will propose new values which combine SUV, PHEV and 4WD: The car will have a downsized, lower-weight plug-in hybrid EV (PHEV) drivetrain, as well as an electric 4WD system. MITSUBISHI MOTORS delivers a new kind of driving experience that an electric SUV realizes; one that offers reassurance and safety in everyday driving about town, while allowing drivers of all abilit...

Engelberg reloaded?

29 JANUARY 2019 Mitsubishi Motors will unveil its latest concept vehicle at the 89th Geneva International Motor Show on March 5th. Named after the prestigious Swiss winter-sport resort, the all-new Mitsubishi Engelberg Tourer Concept is set to bring further developments in SUV styling and practicality along with a focus on next-generation technology and enhanced EV performance. With its latest concept vehicle, Mitsubishi Motors is demonstrating its intention to remain at the forefront of vehicle design and technology: The Mitsubishi Outlander PHEV has consistently been the UK’s best-selling plug-in vehicle since it established the plug-in hybrid SUV segment when it was launched in 2014. Further information relating to the Mitsubishi Engelberg Tourer will be announced following the unveiling on March 5th.

“Just because it’s C-segment doesn’t mean it has to be a very conventional hatchback,” Maybe we can create a new type of hatchback vehicle. We’re thinking quite radically,”  Mitsubishi's chief designer, Tsunehiro Kunimoto, arrigato!