Mercedes-Benz opens new advanced design studio in China

Mercedes-Benz has announced the opening of a new 1,000 square meters design studio in China, which joins the existing facilities in Germany, US, Italy and Japan.

Chairman and chief executive for Daimler Northeast Asia Ulrich Walker commented: “Design influences from this region will become more important in the cars of tomorrow.”

With the new Chinese studio Mercedes-Benz aims at further expanding its share in the Chinese market. In the first half of 2011 sales have increased by 59% compared to 2010.

Annual sales in China are expected to rise more than 20 percent this year, Walker said, and to exceed 300,000 units by 2015, when it is expected to be Mercedes-Benz’ largest market globally.

(Source: Reuters)

by carbodydesign.com