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ELECTRIFYING ESCAPISM: GENESIS REVEALS ESSENTIA CONCEPT AT NEW YORK INTERNATIONAL AUTO SHOW Mar 28, 2018 NEW YORK, N.Y., March 28, 2018 – Today, Genesis unveiled its groundbreaking Essentia Concept at the New York International Auto Show. The all-electric, high-performance concept elevates and reimagines the “Athletic Elegance” design paradigm, while providing a vision of future Genesis product performance and technology. “We understand our obligation as a luxury car manufacturer to create objects of desire, sparking passion and inspiration by emphasizing a culture while exceeding expectations in terms of technology and connectivity, bringing our outside world seamlessly to the inside of the vehicle,” said Manfred Fitzgerald, Global Head of the Genesis Brand. “This is what the Genesis Essentia Concept is all about, and we are thrilled to introduce our interpretation of an all-electric, two-door Gran Turismo here in New York.” Essentia is the brand’s first battery electric v

Genesis further defines "Athletic Elegance" design language in innovative and high-tech SUV concept Advanced plug-in hydrogen fuel cell powertrain delivers truly refined performance 'GV80 Concept' explores a progressive approach to personal experience NEW YORK, April 12, 2017 – Today, Genesis unveiled its progressive GV80 Concept SUV at the New York International Auto Show. The new fuel cell concept SUV continues to build on the global brand's expressive and refined 'Athletic Elegance' design direction. The GV80 Concept reveals precision details and a confidently evolved design language that provides subtle glimpses into the bold future of Genesis' design and product development. The GV80 Concept is the brand's first interpretation of a versatile luxury SUV, which strikes a perfect balance between elegance and versatility. On the exterior, this is seen in the concept's confident posture and athletic prowess, while the spacious i