HIROSHIMA, Japan—Mazda Motor Corporation has announced that the Mazda MX-5 RF will be available in Machine Gray, a new premium color designed to accentuate the beauty of vehicle bodies featuring KODO design. Machine Gray is Mazda’s second premium color following Soul Red, which since its launch has come to represent KODO design. Machine Gray will be made available on a wide range of Mazda models, including the all-new Mazda CX-9 due to go on sale in North America this spring.
Mazda believes that color is one of the elements of form, and has focused on developing colors that accentuate the subtle yet dynamic surfacing of KODO design. Machine Gray was developed to express the beauty of a machine’s strength and precision. With strong contrast between light and shadow and a sleek, high-density finish, it gives the impression that the vehicle’s body has been sculpted from a solid steel ingot.
Traditionally, achieving such a finish was only possible with hand-painted concept cars using pain…