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Continuing the runaway success of Lotus’ return to North America, the legendary British Sportscar maker has unveiled a unique Evora Sport 410 in one of the company’s most famous liveries, as order books open for the sensational sports car in the US and Canada. Available in the new GP Edition colour scheme, as well as Lotus’ standard array of paint options, the new Lotus Evora Sport 410 for North America is the lightest and most focused iteration of the Evora, and joins the benchmark Evora 400 in the company’s line-up as a fully type approved model. It is also the fastest road-going Lotus ever sold in the US, clocking 0-60 mph in 3.9 secs and a top speed of 190 mph. A literal translation of Lotus’ simplify then add lightness manifesto, this new 2017 MY Federal version has undergone considerable development to meet the specific demands of the North American market, and minimising mass has remained a priority. Lotus’ famous Lightweight Laboratory has revisited every asp...

and a helmet, too. Or two.  NEW YORK – As a continuation of an extensive collaboration with Lucasfilm Ltd. in support of "Rogue One: A Star Wars Story," Nissan is bringing an immersive "Rogue One: A Star Wars Story"-inspired experience to consumers visiting the Nissan booth at the 2017 New York International Auto Show. The activation launches in Gotham City following the Blu-ray™ and Digital HD release of "Rogue One: A Star Wars Story" on April 4.  "After hosting an extremely successful 'Rogue One: A Star Wars Story' consumer experience at previous auto shows, we felt it absolutely necessary to host an encore experience in New York," said Jeremy Tucker, vice president, Marketing Communications & Media, Nissan North America, Inc. "In response to our alliance with Lucasflim, we've seen a drastic increase in awareness and sales of the 2017 Nissan Rogue. The excitement displayed by consumers visiting these ...