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Tokyo, March 5, 2019 – Subaru Corporation today unveiled the Subaru VIZIV Adrenaline Concept*1 at the 89th Geneva International Motor Show. Subaru in 2014 created its common design philosophy “Dynamic x Solid,” which expressed the brand’s core value “Enjoyment and Peace of Mind.” In the new mid-term management vision “STEP,” which Subaru announced in July 2018, it indicated that the brand is evolving the “Dynamic x Solid” design identity to reflect bolder expression under the new design concept “BOLDER.” Through the new “BOLDER” design philosophy, Subaru aims to broaden the brand’s outlook, define the characteristics of Subaru vehicles more prominently, and create more enjoyment for all passengers. The “Subaru VIZIV Adrenaline Concept” is the first concept vehicle designed under the new “BOLDER” design philosophy. The body shape of the VIZIV ADRENALINE exhibits dynamic and strong feel. It features a unique roof design, which reinforces the body structure, as well as body protectors...

Subaru to Debut “SUBARU VIZIV ADRENALINE CONCEPT” at 2019 Geneva International Motor Show Tokyo, February 19, 2019 – Subaru Corporation today announced that “SUBARU VIZIV* ADRENALINE CONCEPT” will make its world debut at the 89th Geneva International Motor Show to be held in Geneva, Switzerland (Press day: March 5 – 6, 2019 / Open to the public: March 7 – 17, 2019). The SUBARU VIZIV ADRENALINE CONCEPT will be unveiled at the press briefing scheduled for 10:45 AM (Central European Time) on March 5 at Subaru booth. At the Subaru booth, two electrified models equipped with e-BOXER (European specification) will be also displayed. *: VIZIV is a coined word originated from the phrase “Vision for Innovation.”