Andoniscars.com

Kia’s Longest-Ever Super Bowl Ad Showcases the “Give It Everything” Spirit of the Brand and its West Point, GA Manufacturing Facility, Home of the All-New 2020 Telluride SUV Multi-faceted campaign reintroduces the Kia brand to America with a new, all-encompassing brand positioning – “Give It Everything” – highlighting the brand’s focus on quality craftsmanship A key component of the non-celebrity Super Bowl effort is the establishment of “The Great Unknowns” Scholarship Fund to support education IRVINE, Calif., February 3, 2019 – For its 10th consecutive year advertising during the Super Bowl, Kia Motors America took an unconventional approach.  Instead of the usual celebrity glitz and glamour, Kia used its 90-second spot to honor the working-class spirit of Americans nationwide and reintroduce the brand through its upcoming all-new flagship SUV, the 2020 Kia Telluride[1].  Kia’s 360-degree “Give It Everything” marketing campaign kicked off with the Super Bowl spot of th

Audi returns to America’s biggest night in football with a humorous 60-second commercial called “Cashew.” Known for memorable storytelling, Audi highlights the brand’s electrification strategy by offering a glimpse of the fully electric Audi e-tron GT concept car. “Cashew” will air on Sunday, Feb. 3 during the second quarter of the big game. San Francisco-based Venables Bell & Partners created the commercial. This year marks Audi’s 10th appearance during the game. “The biggest night in football offers a national platform to share our commitment to electrification while showcasing the future of electric performance with the Audi e-tron GT concept, which Audi anticipates going into production in two years. Discerning viewers will also notice a cameo by the e-tron SUV, which is scheduled to hit U.S. showrooms in the 2nd quarter of this year,” said Loren Angelo, vice president, Marketing, Audi of America. “Cashew” tells the humorous story of one man’s version of utopia, made