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The BMW Group is forging ahead with digitalisation across all areas. Thanks to its capacity for innovation, not only does it develop cars and motorcycles for the premium segment that stir the emotions, it also devises customer-centric services that optimise the mobility experience. As part of the Digital Day 2018 event, the BMW Group is offering an insight into current product developments, technological concepts, innovations and manufacturing processes. Digitalisation is the dominant element in the radical ongoing transformation of personal mobility. It paves the way to a new driving experience, expands the possibilities for enhancing safety and comfort out on the road, and opens up new opportunities for efficient yet customer-focused development and manufacture of vehicles. The BMW Group is systematically forging ahead with digitalisation across all areas. Thanks to its capacity for innovation, not only does it develop cars and motorcycles for the premium segment that stir the emo

Starting to take shape... Will it be enough to steal the hearts and open the checkbooks? We think this is not entirely it, but inching closer to the real deal. Good job! source

WUZHEN – The Buick VELITE 6 plug-in hybrid electric vehicle and the Buick Enspire all-electric concept SUV made their global debut this evening at a launch event in the scenic Chinese city of Wuzhen, Zhejiang. Buick also announced that the VELITE 6 plug-in hybrid electric vehicle will be launched this year and its sibling, the VELITE 6 electric vehicle, will be introduced in China at a later date. Buick VELITE 6 Buick is focused on electrification, connectivity, intelligence and sharing in line with its Buick Blue new energy vehicle strategy. The VELITE 6 represents the latest application of this strategy. The two VELITE 6 models leverage electrification and connectivity technology from SAIC-GM’s parent companies, including Buick’s newest electric propulsion technology and connectivity technology. They are based on the VELITE Concept new energy vehicle that was unveiled in November 2016. The VELITE 6 has a dynamic posture coupled with a wide stance. The modern, str