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ROLLS-ROYCE ‘SWEPTAIL’ – THE REALISATION OF ONE CUSTOMER’S COACHBUILT DREAM Villa d’Este Italy  -- When Rolls-Royce presented the 103EX Vision Vehicle to the world, it invoked its coachbuilding heritage to inspire its future clientele. This Vision Vehicle envisaged a world of completely personal luxury mobility where new technologies would allow every Rolls-Royce to be designed in their owners’ image, should they wish. Such a Rolls-Royce would represent the truest meaning of luxury – a personal, Bespoke motor car like no other for each individual commissioning patron. The idea of a future coachbuilt Rolls-Royce was not enough for one Rolls-Royce connoisseur however. This individual approached the marque with his own idea of a two-seat Rolls-Royce that he wanted to be created in the here and now. That motor car is here, now, and is christened ‘Sweptail’. In a nod to the swept-tail of certain Rolls-Royces from the 1920s, admired by the client so much, he asked Rolls-Royce t...

After almost  countless presentations of this drop dead gorgeous BMW, let's read the official press release.  Full gallery Munich. The BMW Group is using this year’s Concorso d’Eleganza Villa d’Este to unveil the BMW Concept 8 Series, the essence of a modern-day BMW coupe wrapped up in an enthralling design study. The study car will serve as a taster of a forthcoming BMW model – the new BMW 8 Series Coupe, slated for launch in 2018 and part of the biggest model offensive in the company’s history. Munich. The BMW Group is using this year’s Concorso d’Eleganza Villa d’Este to unveil the BMW Concept 8 Series, the essence of a modern-day BMW coupe wrapped up in an enthralling design study. The study car will serve as a taster of a forthcoming BMW model – the new BMW 8 Series Coupe, slated for launch in 2018 and part of the biggest model offensive in the company’s history. The NUMBER ONE > NEXT strategy sees the BMW Group aiming to significantly increase sales an...

In terms of design BMW in last decade or so has been more or less...invisible. (Well, industrial waste would be a more proper expression, but we love BMW, so we don't say this. ) Until now.  BMW was a manufacturer that used to build cars. But that was long ago. Since then, they pollute the streets with good quality, uber-boring products, looking so average that even C-3PO would cry for its eyes. Most of them were/are good. Maybe. But that is not the case. Yet when we look up in the dictionary for the word boring, BMW was right next to Audi.  Until now.    Now with this heavy Infiniti conceptual style-taste design, it seems they are back in business. These proportions seem right, the flair is back, it really looks like a car that was designed by people who love cars and design cars. Not products. So finally this is a car. Their last models, where we could use the term design and BMW in the same sentence, was the i-series, the GranCoupe and...the 1st ge...

Munich. At today’s Annual General Meeting, Chairman of the Board of Management of BMW AG Harald Krüger announced the arrival of a new concept car. The BMW Group will present a design study at this year’s Concorso d’Eleganza Villa d’Este on 26 May 2017 which provides an exclusive look ahead to the BMW 8 Series Coupe slated for 2018. The concept car embodies uncompromising dynamics and contemporary luxury – the essence of a modern BMW coupe. “The BMW 8 Series Coupe will build on our tradition of luxurious sports coupes and add a genuine dream car to our line-up – a slice of pure automotive fascination,” says Krüger, looking ahead to the new model. “The 8 Series Coupe will underpin our claim to leadership in the luxury segment. I can tell you today that this will be a true luxury sports coupe.”