Hyundai HND-9 Concept | WG + PR

March 28, 2013 – Hyundai Motor Co., the fastest-growing automaker by brand, today staged a world-premiere of the HND-9, its latest luxury sports coupe concept that illustrates the company’s future design direction.

“HND-9 will give customers a glimpse of Hyundai’s future luxury sports coupe models,” said Suk-Geun Oh, head of Hyundai Design Center. “Representing an evolution of Hyundai’s ‘Fluidic Sculpture’ design philosophy, the rear-wheel drive sports coupe concept balances high performance with a sophisticated image.” The concept was unveiled at the 2013 Seoul Motor Show.

The HND-9 is the ninth concept model developed by the Hyundai Motor Group’s R&D Center in Namyang, Korea. Based on a modern reinterpretation of an elegant, classic premium sports coupe, sophisticated details in every design element of the car reinforce a premium look. The vehicle, with its dramatic, long hood and wheelbase, has an overall length of 4,695mm, width of 1,890mm and height of 1,340mm with a 2,860mm wheelbase.

Equipped with 3.3-liter turbo GDi engine and 8-speed auto transmission, HND-9 delivers a maximum output of 370ps, while its exterior design exudes a befitting image of the powerful performance.
Fluidic yet sleek character lines that stretch from headlamp to trunk, voluminous, powerful car body and a striking, wide hexagonal-shaped radiator grille enhance the vehicle’s high performance image.

Moreover, butterfly doors, sculptural rear combination lamps, and dual tailpipes placed on both sides, give the car a sleek, futuristic look. Twenty-two inch alloy wheels – mixed with carbon materials - also contribute to great styling, while lowering its weight.

Like its exterior, the interior styling of the HND-9 was designed to deliver a modern, luxurious driving experience. Three key concepts were embedded into the interior design to realize this goal: spiral sculpture, elegance and high-tech interface.

Based on the spiral sculpture concept - derived from Hyundai’s Fluidic Sculpture design philosophy - dynamic and distinctive spiral-shaped metal lines frame the entire interior in a speedy and rhythmical way, creating a unique layout.

The seats are made of sporty yet luxurious mesh, and depending on which angle they are seen from, they project different colors, exuding elegance and mystique. The driver-oriented, high-tech interface is modeled after a cockpit, offering both improved functionality and aesthetics, optimized for dynamic driving.