An excellent vlog. Just one omission. It was subsequently learned that when Lando hit the back of Oscars car at the Canadian GP, Oscars car had slowed suddenly. Not by a lot but by enough to result in Lando crashing into Oscar's car as Lando pulled left to attempt a pass. Why did Oscar's car slow? He had depleted the battery staving off Lando down the previous straight where Lando had the DRS to help him get alongside before he had to brake entering the chicane. It ran out or energy just as Lando was about to attempt the pass. Andrea Stella reported this information the day following the GP but very few in the media picked up on it. All credit to Lando for accepting the blame but I have to believe that Oscar felt his car slow when the battery died. The electric motor adds around 150 bhp to the ICE engine. He must have known, and presumably thought he'd got away with it when Lando took the blame. It was his fault as he'd hit Oscar's car, but he wasn't stupid. He ...
The first Polestar Space will open in the middle of 2019 in Oslo, Norway – one of the most developed electric vehicle markets. The Polestar Space in Oslo will be the first to show Polestar’s innovative and modern brand and retail concept, and is the start of a global network that will include around 60 Spaces by mid-2020.
Located in downtown Oslo on Øvre Slottsgate, the Polestar Space will be situated amongst other progressive brand stores in a prominent retail environment.
“Polestar will redefine the vehicle ownership experience and the relationship customers have with their car manufacturer,” comments Thomas Ingenlath, Chief Executive Officer of Polestar. “Polestar Spaces are an important part of our customer experience, and where we will physically meet our customers. As Norway is one of the world’s most important electric vehicle markets, it is logical to begin the Polestar Space story in Oslo.”
Polestar Spaces will be built on the design concept that Polestar is working on in its retail lab environment in Gothenburg, Sweden, and are set to redefine the way people interact with a car brand.
Polestar will offer a fully digital retail experience that allows customers to do everything online. However, if they wish, the Polestar Space will allow customers to meet Polestar experts, see cars in person and take a test drive, in an avant-garde environment that is designed to take the pressure out of the retail process – Polestar Spaces will be staffed by non-commissioned product experts rather than hard-selling sales executives.
“We are working on signing-up a number of other Polestar Spaces locations around the world,” concludes Thomas Ingenlath. “The global Polestar footprint has started to take shape.”
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