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Autoline After Hours 776

The countdown to the 2017 Tokyo Motor Show begins!

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GORDON MURRAY LAUNCHES NEW LOW-VOLUME CAR MANUFACTURING COMPANY

23 October 2017  - Gordon Murray has announced a new vehicle manufacturing company – Gordon Murray Automotive – which will take innovative car designs into limited-run production. The company’s first car will be a flagship model launched under a new Gordon Murray brand, which will buck the current trend for ever more complicated and heavy vehicles. Cars built by the new business will be based on a new version of Gordon Murray Design’s revolutionary automotive production system, iStream. The new Gordon Murray Automotive business will also be able to manufacture vehicles on a low-volume basis for external customers. “The new manufacturing business significantly expands the capabilities of our group of companies,” explained Professor Gordon Murray. “With our first new car, we will demonstrate a return to the design and engineering principles that have made the McLaren F1 such an icon.” Gordon Murray Automotive forms part of a new corporate organisation for the engineering group...

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Mitsubishi Motors Debuts the MITSUBISHI e-EVOLUTION CONCEPT The embodiment of MMC's new "Drive your Ambition" Brand Strategy Tokyo, October 25, 2017 – At the 45 th  Tokyo Motor Show, which opens to the public on October 27, 2017, Mitsubishi Motors Corporation (MMC) will celebrate the world debut of the MITSUBISHI e-EVOLUTION CONCEPT. The all-electric high performance SUV embodies MMC's new brand strategy under the new "Drive your Ambition" global tagline, a strategy that reflects an adventurous and progressive mindset for inspirational design and product. The MITSUBISHI e-EVOLUTION CONCEPT is a technical prototype to illustrate the strategic directions of a renewed MMC brand that incorporates the strengths of SUV, EV, and the ability to integrate new systems for a connected mobility customer experience. Under this new ethos, MMC will expand its customer base, leveraging its strong pedigree of driving performance and reliability with breakthr...

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