RENAULT DUSTER DÉTOUR | PR

RENAULT DUSTER DÉTOUR teaser media release sent out just ahead of JIMS 2013 attracted worldwide attention and phenomenal online coverage.

Well, the rest of the world can eat their hearts out! Renault Duster Détour is exclusive to South Africa and Renault aficionados, and SUV buffs alike will have a once-off opportunity to get up close and personal with this singular show-SUV at the 2013 Johannesburg International Motor Show (JIMS) running from 18 - 27 October at the Expo Centre, Nasrec.

Renault Duster Détour is the fruit ofan intense collaborative work between Renault Design Central Europe and a specialised South African design studio based in Johannesburg … think Mad Max with a touch of the Terminator. Throw in some Dakar dust ‘n dirt and that’s Renault Duster Détour for you!

This fabulously futuristic concept SUV show vehicle is an absolute stunner, its body heightened by a raised suspension and vibrantly emblazoned in a two-tone PEARL YELLOW and MATT GREY. Tinted windows with black pillar masks are standard throughout while 18 inch customised alloy wheels, fitted with all-terrain tyres, plus widened wheel arches, keep Renault Duster Détour grounded.

From the front-end, Renault Duster Détour is Pearl Yellow dynamite. Bold, no-nonsense features include a custom front grille dominated by Renault’s trademark diamond frontispiece in a brilliant, stand-out chrome finish; a ‘get-out-of-my-way’ nudge bar; daytime running lights as well as custom headlamp clusters finished in complementary Pearl Yellow.

The side views are nothing short of spectacular with Duster side graphics dominating the SUV from back to front. This is a vehicle that’s definitely not shy to be noticed!

The stark Matt Grey coated back-end is pure Mad Max, its only relief the chrome-clad Renault badge. A rear roof spoiler, black LED tail lights and double exhausts and silencer with rear diffuser enhance Duster Détour’s ominous demeanour.

“We’ve had an enormous amount of fun in integrating the key design equipment and eye-catching elements that have gone in to making up the Renault Duster Détour” says Geoffrey Gardiner, Director at Renault Design Central Europe.

“Following the introduction of the ground-breaking Renault Duster range in mid-September, the funky, futuristic Détour SUV couldn’t have come at a better time,” Floyd Ramabulana, Product Manager at Renault South Africa. “We’ve received an amazing response from potential buyers who have flooded our website and social network platforms to discover Duster’s line-up. Our dealers are extremely busy organising hundreds of test drives.”

Boasting rugged good looks, loads of space (475 litres of boot space for starters) and real off-road capabilities, New Renault Duster is the perfect companion for active families.

The ‘real’ New Renault Duster SUV will be on display, together with the Détour show vehicle, on the Renault stand at JIMS 2013.  

“The New Renault Duster - it’s time for tough!”