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1988 Chevrolet Cavalier Manufacturer Laserdisc Promotional VIdeo

The BMW Concept M8 Gran Coupe.

PromoVid
The BMW Concept M8 Gran Coupe illustrates the meaning behind the letter

“M” at BMW in impressive style: it stands for “more”, more of everything. As

well as dynamic excellence, the BMW Concept M8 Gran Coupe embodies a

new facet of luxury for the BMW brand – ultra-sporty, extrovert and polarising.

“The BMW 8 Series will take over as the new flagship model of the BMW lineup

and, as such, combines unsurpassed sportiness and elegance,” says

Adrian van Hooydonk, Senior Vice President BMW Group Design. “The BMW

Concept M8 Gran Coupe offers a look ahead to the most exotic and alluring

variant of the new BMW 8 Series.”

Symbol of a unique understanding of luxury.

The BMW Concept M8 Gran Coupe is more than simply a luxury sports car

with four doors. It symbolises a new and unique understanding of luxury.

“The BMW Concept M8 Gran Coupe is designed to stir things up, to polarise

– it should move you emotionally,” explains Domagoj Dukec, Vice President

Design BMW M and BMW i. “With this car we want to reach people who are

looking for something special and who want to stand out from the crowd.

Here, BMW M is unmistakably taking luxury out of its comfort zone.” Like the

BMW Concept 8 Series before it, the BMW Concept M8 Gran Coupe shows

off BMW’s new design language, headlined by expressive surfacing that

accentuates the car’s dynamism more vividly than before through its

bodywork. A small number of precise character lines underline the graphic

arrangement of the surfaces.

The front end: a promise of dynamic talent to quicken the pulse.

Low to the road and broad in stance, the eye-catching front end of

the BMW Concept M8 Gran Coupe delivers an immediate promise of an

exceptional performance experience. The muscular surfaces and precise

contours of the bonnet hint at the driving capability bubbling intently under the

skin.

The face of the new BMW 8 Series is evident in the new Concept’s front-end

graphic. The contours of the radiator grille kidneys broaden as they descend

towards the road, emphasising the car’s low centre of gravity. As on early

BMW coupes, the kidney elements are linked by an unbroken grille surround,

creating a large single element. The headlights are positioned slightly higher

than the kidneys and give them the impression of sitting lower, which further

emphasizes the car’s closeness to the asphalt. In contrast, the gold-coloured

kidney surround brings an added air of exclusivity to the front end. Within the

headlights, the lighting technology familiar from the M8 GTE endurance racer

provides a dynamic, hexagonal interpretation of BMW’s signature four-eyed

front end, distilling elements of modern-day motor sport and luxurious quality

into its inner details. Meanwhile, brawny air intakes in carbon-fibre-reinforced

plastic (CFRP) guide the air to where it is required.

The side – elegance meets powerful precision.

Even when viewed from a distance, the proportions of the

BMW Concept M8 Gran Coupe radiate the car’s dynamic character. A long

wheelbase, long bonnet, flowing roofline and short tail create an elegantly

sporty coupe silhouette. The emotionally rich surfacing reaches a climax in

the car’s shoulders around the C-pillars, north of the rear wheels. Here, the

roof flows into the rear by means of elegantly sculpted fins. Lower down, the

muscular flared wheel arches offer a visual expression of the power working

through the rear axle. The smooth transitions between surfaces exude a

certain sensuousness, while the heavy tapering of the car’s shoulders

combines with a wide track to bring extra definition and athleticism. Being

every inch the BMW M car, the BMW Concept M8 Gran Coupe has a roof

made from CFRP – which lowers the car’s centre of gravity both visually and

physically – and aerodynamically optimised exterior mirrors.

The Salève Vert paint finish, whose colour appears to change from green to

greyish blue in different lights, creates a hugely effective surface composition

and teams up with the gold-coloured window graphic, hallmark M gills, goldcoloured

brakes, wheel rims and M twin exhaust tailpipes to give the car a

head-turning, all-new look.

The rear packs an imposing presence.

The rear of the BMW Concept M8 Gran Coupe oozes the dynamic élan and

visual impact for which M is renowned, and the wide track and flared wheel

arches hint at the car’s performance capability. Horizontal lines break up the

rear end stylistically, allowing the area below the rear spoiler to catch more

light and adding extra visual agility. At the outer edges, the slim, sculpted rear

lights with black glass covers underscore the car’s wide stance on the road.

Below them, the bumper picks up the front apron’s dynamic theme.

The prominent diffuser and two sets of familiar M twin exhaust tailpipes

together send out a clear message of absolute performance.

Looking ahead.

The striking exterior of the BMW Concept M8 Gran Coupe combines the core

values of BMW M with elegance and luxury to create a new and captivating

form, and reveals a new and exciting facet of BMW M. The new model sees

the BMW Group looking ahead to the BMW 8 Series Gran Coupe and BMW

M8 Gran Coupe, which will be presented during the course of 2019 and

round off the BMW 8 Series family.

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